Daily Lineup for your local radio station: Local or National shows?

[Quinn]

I mean this mainly for cats who live in smaller predom black cities/towns. There is more space for local DJs/radio personalities in larger cities, of course.

Until very recently, I noticed that the vast majority of the local radio station's lineup, was nationally syndicated shows. Not to mention the chosen format that all but has an intent to show how much they hate hip-hop music. To be fair, there has been some improvement on this station (WDZZ) and I am able to hear hits from the 2000s and late 90s during the afternoon drive. But I think that is only for a couple of hours. I am admittedly ignorant about what is played during the work day. No radio on at my gig. But the morning is probably TJMS or Steve Harvey...??? and the evening is Keith Sweat.

This is a huge difference from what I grew up with. There were local DJs and personalities on the radio all day. People you would run into in public. There were also WAY more community events hosted by this station during those days. I'm not a "it was better back then" type of guy... no romanticism here, I'm sure this station had its issues... but I do remember the first time I heard a spot on this station talking about hip-hop music as "kiddie music" and "enough of that child's play"... they intentionally alienated the youth of this city and didn't give them anything to replace what was lost.

There is a station that markets to Flint that claims to be Flint's youth station(Club 93.7). The product though caters to the larger county and the suburban tastes come through in the playlist. Not would music anymore. It's the MTV version of what a would station should be. Sickening, really.

How many of you see this same thing in your city?

 

[wheywhey]

I stopped listening to music radio about 2009 so I am pretty clueless. WDZZ is a iheartradio station which means it is owned by Clear Channel. Clear Channel owns over 800 stations and has a generic formula that determines what gets played.

This post may be of help:

It all changed between the years of 2007 and 2009. In that time period, the way radio ratings were taken changed when Arbitron (the company that handles radio ratings now owned by Nielsen, who tabulated TV ratings for years) went from sending out diaries to giving listeners a Personal People Meter (PPM) to wear on their hip like a beeper wherever they go. It'll pick up radio stations in your car, office or any place of business.

The formats that flourished from the advent of the PPM were all older-skewering formats, like Adult Contemporary (your Lite FMs of the world), Urban Adult Contemporary (i.e.: WBLS), News/Talk/Sports radio and Mainstream Top 40 (Z100). The reasons these formats succeeded because they are all SAFE. A lot of Urban and Rhythmic Top 40 stations suffered in the change over, so in response to lower numbers, the number of times hit records played were increased, leading to tighter playlists.

Power 106 got rid of Friday Night Flavas around that time period and now all their mix shows are pretty similar. With that said, they are the most mix show friendly Hip Hop radio station in the country without question. Why they play the same music all the time in the mix is another question.

Here is a documentary on Clear Channel and how it has affected the music industry. Before the Music Dies (2006).

 

[Quinn]

Thanks.

 

[newarkhiphop]

I only listen to talk radio now a days