for better or for worse, you call it, but was it Hov who made it okay to be "corporate" and a "hustler" in the sense of being just all about a dollar? nigs wanted to stone and burn MC Hammer just for getting a Coke or Pepsi deal, i don't remember which, everybody deemed him a sellout. is it an old model now to have the "keep it real" b-boy approach? dudes seemed more focused on their outside business ventures than the music for most of the 2000's, the music is just the foundation or launchpad for an artist to get the opportunity to sellout, lol. nigs will write 16's about toyota swag wagons, shuck and jive over some cheerios, endorse alcohol to kids, etc... anything and everything for a dollar. back in the day this behavior was a sin, shyt done changed, 
