Did the rise of Ashanti kill R&B and turned it into whispering pop&b?

[Kasgoinjail]

Man, this thread got me revisiting Shanti’s discog.



Havent spun this album in its entirety since the first month i copped it 23 years ago at Circuit City.



Gawt damn this album got some major heaters (and im not even referring to the singles, which im so tired of and not remotely interested in).



Literally every song, whether lyrics, melodies or production (irv was in his fukkin birkin back then, damn).


Rescue, Movies, Always on time 2, Voodoo, Scared, her cover of Dreams… very strong tunes



Now i see why it sold 500k first week and went on to go triple plat.


Gonna visit chapter 2 next and see how that fairs. That debuted at numero uno and was also a successful followup.



Brb.

Everyone I know with the Surname Williams does too fukkin much btw.

Just look a Serena too

 

[DapMeUp!]

Ashanti wasn't the norm back then.
Whisper singers and Auto singers are much more prevalent in this era than back in Ashanti's day.

 

[Harry B]

An artist can’t kill a genre, it’s the fans.

And Ashanti’s rise was at the same time as people like Alicia Keys, Beyonce, Usher, Neyo, fantasia, Anthony Hamilton, Keyshia Cole, Mariah Carey, Chris Brown etc were booming booming

They had India Arie, Mary J and Jill Scott everywhere, on mtv and radio etc
, but you chose to listen to Omarion and Mario and then go and blame Ashanti

 

[Fanservice]

There were way worse female vocalists in the early 90’s singing simple melodies over boom bap beats.

Ashanti didn’t start anything

 

[dappadonna]

I'm going to see Ashanti when she comes to London next month , so no