Disney Opens Its Own Digital Movies Locker
'Disney Movies Anywhere' tethered to Apple iTunes
2/25/2014 06:06:00 PM Eastern By: Jeff Baumgartner
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Taking aim at the electronic sell-through (EST) market, Walt Disney launched its own cloud-powered, multiscreen offering Tuesday on the Web and with tight ties to EST juggernaut Apple iTunes.
Initially offered on iOS-powered iPhones, iPads and iPod Touch devices, the Apple TV (through iCloud or AirPlay), and PCs running most major Web browsers, the Disney Movies Anywhere service marks the long-anticipated debut of "KeyChest," a digital rights platform that offers a proprietary alternative to the UltraViolet system that's in use by most other major studios. Like UltraViolet, the aim of Disney’s version is to allow customers to buy titles once and play them back on an array of IP-connected devices.
iTunes "is the premier digital movie provider" for the new Disney Movies Anywhere service.
The debut of Disney’s EST offering comes alongside the digital release of hit film Frozen before it’s offered on DVD and Blu-ray. The initial library is stocked with more than 400 titles. To prime the digital pump, Disney Movies Anywhere users who activate and connect their Disney account to their iTunes account will receive a free digital copy of Disney/Pixar flick The Incredibles.
http://broadcastingcable.com/news/technology/disney-opens-its-own-digital-movies-locker/129426

fukk Disney for not getting onboard with the already established Ultraviolet & than they have the audacity to make their own Digital Movies Locker exclusive to iTunes & iOS.
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People are still waiting for Amazon to add Ultraviolet support.
Brehs, it looks like the "Disney Movies Everywhere" service is about to end it's exclusivity to iTunes & iOS this month. Folks been talking about it's coming to Vudu & Google Play for the last month on the Blu-ray.com, hometheaterforum.com, & Vudu forums.
Amazon Instant is gonna have to sign-on..