Facebook Profit Jumps 71% in 2nd Quarter

[GoldenGlove]

Facebook is never going to lose

Facebook Profit Jumps 71% -- Update

Facebook plans to spend as much as 50% more this year to entice users to spend more time on its platforms, for example by buying original content that could in turn offer opportunities for advertising.

Facebook is in talks to buy original TV-style programming that would be featured in the company's mobile app. Facebook executives have indicated it could spend up to $3 million an episode in some cases, as part of Chief Executive Mark Zuckerberg's broader desire to transform Facebook into a "video-first" company.

The accelerated spending also accounts for hiring more engineers and content moderators.

So far, constraining supply has helped Facebook fetch higher prices for its ad units, according to advertisers and analysts.

Marketing-technology company Kenshoo said its clients saw the cost of some ads on Facebook rise 39% during the second quarter. Online marketing agency Merkle reported a 57% increase in the cost of in some ads on Facebook during that same period.

This continues a trend first seen in Facebook's first-quarter results, when its average ad prices rose 14%, the largest increase in five quarters.

Facebook's stock price was up 2% in recent after-hours trading.

They're getting into original TV and I think music streaming isn't that far off... Ain't no stopping Zuck and Co.

 

[Kaguya]

Skynet

 

[itsyoung!!]

they need to work on the instagram ad system. facebook ad system is great - really the best now for targeted ads on a specific item. because when you sign up on facebook it asks a lot of info. Most people signed up on instagram when you just needed a user name/email address. So targeting a good demograph is hard.

You either use the in app ad system and it trys too hard to find specific people and it cost like $5+ a click on the ad, or it jhst finds thousands of random people who arent interested but hit like anyway for 0.20 a click

facebook ads give me best results of all time
instagram ads the worst of all time

weird cause theyre same company.

 

[Black Bolt]

They've consistently hit 50%+ profit growth consistently over the past few results, ridiculous for a company their size.

Amazon, Facebook, Google, Apple & to lesser extent Microsoft = The NWO. Worrying times.

 

[GoldenGlove]

No slowing down Facebook brehs... how much longer does SnapChat have before they submit to that IG takeover?

 

[Black Bolt]

No slowing down Facebook brehs... how much longer does SnapChat have before they submit to that IG takeover?

Snapchat were DOA. Crazy they got to a 30Billion IPO. Facebook sharking them with IG Stories was the end of their chapter.

 

[mson]

If only I had bought in when they were 20 bucks a share

 

[GoldenGlove]

Snapchat were DOA. Crazy they got to a 30Billion IPO. Facebook sharking them with IG Stories was the end of their chapter.

Yup, I keep telling my bro that SC is done for.

IG Stories is the next wave, I'm sure they'll take everything Snap does and incorporate it some how

 

[CrimsonTider]

IG needs to allow nudity. censoring the internet is stupid. They have relaxed a lot lately tho

 

[SleezyBigSlim]

Celebrate a racist cac company profit brehs

 

[GoldenGlove]

IG needs to allow nudity. censoring the internet is stupid. They have relaxed a lot lately tho

Breh...

 

[GoldenGlove]

Celebrate a racist cac company profit brehs

Celebration? Where?

 

[Ciggavelli]

I dunno how the Rift is doing, but luckily with all this facebook money they'll continue to get great VR exclusives for the next few years.

 

[CBSwagga]

How could a young breh pitch a show or movie idea to Zuckerberg? I need to make some bread somehow.

 

[SleezyBigSlim]

Celebration? Where?

Peep the post right below yours. shyt like that all in this thread