How come J cole can just be himself and drop music and everybody else has to play a character?

[Henri Christophe]

How come everybody in entertainment has to play a character to sell their brand


And nikka like J Cole can just chill in the crib with his girl and drop music when he feels like without the gimmicks? Thats every artist's dream right there.

Thats how running a business should be.... Pop out with the product... Sell it... Repeat.

Everyone has to troll or play up a gimmick..... How did J cole get to this place in his career, and how come others cant do it?

Are gimmicks really that necessary?

 

[YamakaSmacker]

Some people have substance and others have image


































Yes that was smart dumb

 

[Blankthawtz]

It's a Cole world....

 

[Sauce Dab]

"The chill lowkey guy" is Cole's gimmick

 

[SAINT]

Because Cole actually has a core fan base

 

[Henri Christophe]

"The chill lowkey guy" is Cole's gimmick

Im not the biggest fan, but I love his brand.


Breh just chills.. Writes his raps... Sells his product.... Chills with his girl....

The GOAT lifestyle.

 

[King Poetic]

education...

dude was doing music and college at the same time and realize i got a degree and i can move onto something else if music doesn't work out, so i don't have to be a gimmick like these 3rd grade dropouts like kodak black types who has nothing , can't think for themselves and followers of what others do or what bytches and nikkas would like

Cole just being himself.... this is why he can be able to transition into movie or tv like common and cube in the future and these other nikkas can't

 

[EBK String]

because that is his gimmick. His first album was commercial as fukk and when it flipped he went back to the lab and created this bohemian character he doesn't care about the fame and fortune.

 

[Scottie Drippin]

education...

dude was doing music and college at the same time and realize i got a degree and i can move onto something else if music doesn't work out, so i don't have to be a gimmick like these 3rd grade dropouts like kodak black types who has nothing , can't think for themselves and followers of what others do or what bytches and nikkas would like

Cole just being himself.... this is why he can be able to transition into movie or tv like common and cube in the future and these other nikkas can't

Of all the people you had to say Kodak to make your statement untrue.

 

[Dad]

education...

dude was doing music and college at the same time and realize i got a degree and i can move onto something else if music doesn't work out, so i don't have to be a gimmick like these 3rd grade dropouts like kodak black types who has nothing , can't think for themselves and followers of what others do or what bytches and nikkas would like

Cole just being himself.... this is why he can be able to transition into movie or tv like common and cube in the future and these other nikkas can't

it's a good number of rappers with degrees though

 

[O.T.I.S.]

"The chill lowkey guy" is Cole's gimmick

Basically

It's how he always presented himself, at least as of late...


Day 1 though.

 

[GodsPerspective]

because that is his gimmick. His first album was commercial as fukk and when it flipped he went back to the lab and created this bohemian character he doesn't care about the fame and fortune.

Proof?

 

[Freedman]

it's a good number of rappers with degrees though

Name 4 period and 2 who been relevant in the last 2 years

 

[King Poetic]

it's a good number of rappers with degrees though

agree.. mostly the older rappers... Cole is considered to be label in this era when it comes to music and most of these nikkas don't give a fukk about education

 

[Dad]

Name 4 period and 2 who been relevant in the last 2 years

Luda
Gambino
David Banner
G-Eazy