LevelUp
Posting on THECOLI & MIND MY BUSINESS..
Here's a summary of the key points from the video:
Early Life and Military Service: Kevin Black began his career as a butcher before joining the Marine Corps for six years (1:49-2:21). He attributes his discipline and respect for others to his time in the military (2:34-2:41).
Transition to Music Industry: After his honorable discharge, Black became a DJ (3:07). He started playing records at the NCO club in the Marine Corps (3:26) and later became a prominent DJ in Orange County and Los Angeles, notably at the C-West club (4:33-4:51). His success as a DJ led record executives to approach him to play their music, marking his entry into the music business (3:51-4:06).
Def Jam Records: Black's cousin, who was Run DMC's road manager, helped him get a position at Def Jam as a street team promoter (13:50-14:16). He describes his unique street promotion tactics, including involving strippers in clubs to create excitement around records like Run DMC's "It's Like That" (15:09-16:32).
Death Row Records: Suge Knight recruited Kevin Black to Death Row Records (16:47-16:50). Black initially wanted to hear the music before committing to the move from New York to California (17:11-17:21). He was convinced after hearing Dr. Dre and Snoop Dogg's music, particularly "Ain't Nuthin' but a 'G' Thang" (18:07-18:40). He discusses Suge Knight's intimidating nature and how Suge financed Tupac's release from jail, which led to a prolific period for Tupac's music (22:23-24:02). Black also shares stories about Tupac's powerful performances and his own experiences with Suge's management style (27:24-29:17). He clarifies that the rumor of Suge injecting Eazy-E with AIDS is untrue (24:41-25:15).
Interscope Records: Black transitioned to Interscope Records after Suge Knight went to jail (31:25-32:00). He describes his role as a radio, rap, and street promotion specialist, reporting directly to Steve Berman (35:37-35:55). He emphasizes adapting promotion strategies to individual artists, citing the example of promoting Snoop Dogg differently from DMX (36:49-37:05). He shares stories about promoting 50 Cent's "In Da Club" by using similar club promotion tactics with girls and strippers (40:03-41:23).
Early Life and Military Service: Kevin Black began his career as a butcher before joining the Marine Corps for six years (1:49-2:21). He attributes his discipline and respect for others to his time in the military (2:34-2:41).
Transition to Music Industry: After his honorable discharge, Black became a DJ (3:07). He started playing records at the NCO club in the Marine Corps (3:26) and later became a prominent DJ in Orange County and Los Angeles, notably at the C-West club (4:33-4:51). His success as a DJ led record executives to approach him to play their music, marking his entry into the music business (3:51-4:06).
Def Jam Records: Black's cousin, who was Run DMC's road manager, helped him get a position at Def Jam as a street team promoter (13:50-14:16). He describes his unique street promotion tactics, including involving strippers in clubs to create excitement around records like Run DMC's "It's Like That" (15:09-16:32).
Death Row Records: Suge Knight recruited Kevin Black to Death Row Records (16:47-16:50). Black initially wanted to hear the music before committing to the move from New York to California (17:11-17:21). He was convinced after hearing Dr. Dre and Snoop Dogg's music, particularly "Ain't Nuthin' but a 'G' Thang" (18:07-18:40). He discusses Suge Knight's intimidating nature and how Suge financed Tupac's release from jail, which led to a prolific period for Tupac's music (22:23-24:02). Black also shares stories about Tupac's powerful performances and his own experiences with Suge's management style (27:24-29:17). He clarifies that the rumor of Suge injecting Eazy-E with AIDS is untrue (24:41-25:15).
Interscope Records: Black transitioned to Interscope Records after Suge Knight went to jail (31:25-32:00). He describes his role as a radio, rap, and street promotion specialist, reporting directly to Steve Berman (35:37-35:55). He emphasizes adapting promotion strategies to individual artists, citing the example of promoting Snoop Dogg differently from DMX (36:49-37:05). He shares stories about promoting 50 Cent's "In Da Club" by using similar club promotion tactics with girls and strippers (40:03-41:23).