Doobie Doo
Veteran
Bout fukking time, too bad Bojangles shyts all over McDonalds breakfast tho. Too little too late, McDonalds is going to suffer
http://www.thrillist.com/eat/nation/mcdonald-s-will-test-all-day-breakfast-in-select-locations
MCDONALD'S IS TESTING ALL-DAY BREAKFAST
PUBLISHED ON 3/30/2015
BY KRISTIN HUNT
@kristin_hunt
6456
FLICKR/JYPSYGEN
UPDATE: The AP reports San Diego will serve as the official testing grounds.
As the breakfast war continues to heat up, McDonald's is preparing to launch a counterstrike that would make Patton proud. According to CNBC, the Golden Archesplans to test all-day breakfast at select locations in the next month or two, satisfying the public's longstanding cry for afternoon McMuffins.
Currently, McDonald's stops serving the breakfast menu at 10:30am on weekdays, and 11am on weekends. But if this new test concept does well, the chain could remove the cut-off time altogether. And it's hard to imagine the all-day menu tanking -- asConsumerist notes, a recent survey showed that 70% of Americans want restaurants to serve breakfast 24/7. Mickey D's hasn't revealed where it intends to test this pilot program yet, but we plan to start ordering hash browns at 10:35am at all nearby locations next month, just to be safe.
Kristin Hunt is a Food/Drink staff writer for Thrillist, and could eat hash browns at all hours of the day. Follow her at @kristin_hunt.
http://www.thrillist.com/eat/nation/mcdonald-s-will-test-all-day-breakfast-in-select-locations
MCDONALD'S IS TESTING ALL-DAY BREAKFAST
PUBLISHED ON 3/30/2015
BY KRISTIN HUNT
@kristin_hunt
FLICKR/JYPSYGEN
UPDATE: The AP reports San Diego will serve as the official testing grounds.
As the breakfast war continues to heat up, McDonald's is preparing to launch a counterstrike that would make Patton proud. According to CNBC, the Golden Archesplans to test all-day breakfast at select locations in the next month or two, satisfying the public's longstanding cry for afternoon McMuffins.
Currently, McDonald's stops serving the breakfast menu at 10:30am on weekdays, and 11am on weekends. But if this new test concept does well, the chain could remove the cut-off time altogether. And it's hard to imagine the all-day menu tanking -- asConsumerist notes, a recent survey showed that 70% of Americans want restaurants to serve breakfast 24/7. Mickey D's hasn't revealed where it intends to test this pilot program yet, but we plan to start ordering hash browns at 10:35am at all nearby locations next month, just to be safe.
Kristin Hunt is a Food/Drink staff writer for Thrillist, and could eat hash browns at all hours of the day. Follow her at @kristin_hunt.
