NFL pledges 100 million dollars towards ice cube contract with America plan

Glorious

All Star
Joined
Mar 11, 2022
Messages
1,922
Reputation
157
Daps
6,855
More moves than Big Lesbians Mansions.

Roland Martin need a swift kick for doubting this black man while praising a mulatto lesbian grifter. Where's she at? What moves she making for the entire black community?
 
Last edited:

O.G.B

Real O.G.
Joined
Dec 1, 2012
Messages
11,093
Reputation
-439
Daps
33,013
Salute to Ice Cube! :salute:

vivica-fox-say-what.gif
 

Wildhundreds

Veteran
Supporter
Joined
Nov 18, 2016
Messages
23,701
Reputation
3,981
Daps
99,487

NFL, Ice Cube team up for economic-equity initiative for Black-owned businesses​

Jun 30, 2022
  • Associated Press
The NFL is teaming up with Ice Cube.
The league announced Thursday that it is partnering with Contract with Black America Institute, an economic-inclusion initiative led by artist and entrepreneur O'Shea Jackson, who is known as Ice Cube.
"We feel like if you tackle the huge wealth gap between Black people and white people in this country, that should solve a lot of problems that's there," Ice Cube said on the AP Pro Football Podcast. "Our thing was to go after some of the biggest companies in the country that rely on Black consumers or Black workers, and the biggest one that we focused in on was the NFL."
The NFL has been working to increase economic equity and partnerships with Black-owned businesses. The partnership with Ice Cube's CWBA will focus on identifying leaguewide opportunities in the financial, tech and production sectors, with a concentration on increasing direct and indirect spending to national Black businesses to help close America's racial and economic wealth gap.
Ice Cube, his longtime business partner and entertainment lawyer Jeff Kwatinetz, and advisers Ja'Ron Smith and Chris Pilkerton started this initiative in 2020. They worked with Troy Vincent, the NFL's executive vice president of football operations, and presented the idea to NFL commissioner Roger Goodell.
"It was cool connecting with somebody like Troy Vincent and really delivering our plan," Ice Cube said. "Roger Goodell jumped in with both feet saying, 'Hey, we got to get this done. We have to make this happen.'"
Already, the NFL has spent and allocated $125 million with Black-owned-and-operated businesses such as Ariel Investments, City First/Broadway Bank, Cover Communications and Fearless Technology during the past year.
"Our partnership with CWBA is another reminder that partnering with intentional organizations is critical to everything we do at the league," Goodell said in a statement. "Black businesses play a major role in our country's economic prosperity. We understand these businesses have not always had the opportunity for exponential growth, so we are pleased to have partners like Ice Cube and his organization, CWBA, in a continued, collective push toward greater economic inclusion."
Ice Cube said his group plans to pursue similar opportunities with other sports leagues and major companies.
"I'm glad the NFL stepped up," he said. "They're the biggest and most powerful and most influential to other Fortune 500 companies. So we want to get them to lead the charge. They've already allocated and spent up to $125 million. So we want that to turn into $500 million, maybe a billion and then move on to other leagues and hopefully other companies like Nike and the big boys and tell them to try to adopt the same...
 
Top