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Snoop Dogg Acquires Death Row Records, Label That Launched His Career
The deal, announced Wednesday, comes in conjunction with the release of a new album, 'B.O.D.R.,' short for 'Back on Death Row,' and a wave of NFT offerings.
FEBRUARY 9, 2022 2:21PM
Snoop Dogg VIVIEN KILLILEA/GETTY IMAGES
The hip-hop mogul has acquired the Death Row Records brand from MNRK Music Group, a firm that is controlled by private equity funds managed by Blackstone. Terms of the deal were not disclosed.
Founded in 1992 by Dr. Dre, Suge Knight, the D.O.C. and dikk Griffey, Death Row was among the music industry’s highest-profile labels for a stretch that decade, responsible for culture-shifting releases from Dre, Snoop and Tupac Shakur, among others. However, controversy arrived amid a wave of lawsuits and criminal activity, some of which involved co-founder Knight, who remains behind bars.
The deal, announced Wednesday, comes in conjunction with the release of a new album, 'B.O.D.R.,' short for 'Back on Death Row,' and a wave of NFT offerings.
FEBRUARY 9, 2022 2:21PM
Snoop Dogg VIVIEN KILLILEA/GETTY IMAGES
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The hip-hop mogul has acquired the Death Row Records brand from MNRK Music Group, a firm that is controlled by private equity funds managed by Blackstone. Terms of the deal were not disclosed.
Founded in 1992 by Dr. Dre, Suge Knight, the D.O.C. and dikk Griffey, Death Row was among the music industry’s highest-profile labels for a stretch that decade, responsible for culture-shifting releases from Dre, Snoop and Tupac Shakur, among others. However, controversy arrived amid a wave of lawsuits and criminal activity, some of which involved co-founder Knight, who remains behind bars.
