Yeah I don't really mind it, as it used to bother me a few moons back. Especially in NJPW where I wanted Naito to win the belt, but it was hot potato between Tana and Okada.It's natural though. It's still a soap opera at the end of the day l. I still remember my aunt being mad about sonny writing/character progression on general hospital. she would talk on the phone after every episode lol
It's been this way since the beging of time. it's now just more in your face due to social media I'm telling you reduce the amount of time your on it this stuff becomes less of a problem/annoyance
At least back in the day, it was more organic like "damn when HitGOAT going to get the belt" or "HUCKING FOGAN"

Now, I'm just shrugging my shoulders as each promoter has their "Bruno winz". Can't be mad at that at all. It's business dawg.