Taco Bell is testing a new taco subscription with unlimited tacos for $5

[King Jove]

Taco Bell is testing a new 30-day taco subscription, the chain announced on Monday.

Any customer who can get their hands on one of the Taco Lover's Passes, which run for anywhere from $5 to $10 depending on location, is eligible for a free taco daily for 30 days.

To cash in on your taco, head to Taco Bell's app where you can order a Crunchy Taco, Spicy Potato Soft Taco, Crunchy Supreme Taco, Soft Supreme Taco, Doritos Locos Tacos or Doritos Locos Tacos Supreme, according to the press release.

The trial went live on September 9 at 17 participating locations in Tuscon, AZ. It will continue through November 24, Taco Bell said.

Other chains have tested out subscriptions as a way to keep regular customers coming in and spending money in what some experts have dubbed the "subscription economy." Restaurants are following the success of subscription models from Netflix and Amazon in the subscription sales industry, which is projected to hit $263 billion by 2025 according to Juniper Research.

Taco Bell is testing a new taco subscription with unlimited tacos for $5, and it shows how the fight over customer loyalty is heating up

 

[Big Boss]

We in there


GOAT Mexican food

 

[CashmereThoughts]

This is stupid. Nobody is just going to eat one taco which means you’ll be buying shyt every time you go. signing up to eat that “food” every day you might was well just jump in a grave now

 

[NotaPAWG]

I love spicy potato tacos and Doritos loco tacos so this is of interest to me

 

[dizzy4111]

Disgusting

 

[Kinguno]

This is stupid. Nobody is just going to eat one taco which means you’ll be buying shyt every time you go. signing up to eat that “food” every day you might was well just jump in a grave now

That’s the point

 

[Double Burger With Cheese]

You gotta be real flabby to subscribe to some tacos. A Taco Bell membership at that

 

[Treblemaka]

Flabby and sick brehs rejoice

We need a smiley that is a cross between
and

 

[CouldntBeMeTho]

Flabbynsick gang winning out here

 

[Obreh Winfrey]

This is stupid. Nobody is just going to eat one taco which means you’ll be buying shyt every time you go. signing up to eat that “food” every day you might was well just jump in a grave now

That's precisely why they're doing it . Get you in the store and you're likely to buy more.

 

[Mowgli]

 

[SleezyBigSlim]

shyt I will be a tco eating motherfukker
Edit: only 1 taco/day?

 

[Barlow]

This is stupid. Nobody is just going to eat one taco which means you’ll be buying shyt every time you go. signing up to eat that “food” every day you might was well just jump in a grave now

Yes. Thats how sales and deals work

 

[TripleAgent]

Disgusting.


For the stupid and fat, if you live in a large city with several locations, get multiple subs and hit different stores during the day. And a case of Pepto

 

[Sex Luthor]

This is stupid. Nobody is just going to eat one taco which means you’ll be buying shyt every time you go. signing up to eat that “food” every day you might was well just jump in a grave now

This isn't for consumers. It's so they can still make money when nobody is eating there. How many subscriptions do you have that you don't use. I have Hulu and barely use it but they damn sure take that money out every month.

Average it out and people probably getting 4 or 5 tacos but paying for 20. It's a great business move since taco bell is trash