That's the only reason.It's gotta be the "coolness" factor because Facebook owns IG so if they were getting a check it would come from the same spot.
The thing is, IG can still be used to funnel people to where ever they put these on. I typically see all of the updates for these battles on my Facebook timeline, people talk about who's battling and the time it starts etc. If they put these up on Youtube or Facebook, people would go there. Twitch would be the hardest to get general people to convert to, because a lot of the people who are checking for these aren't privy to Twitch.
IG and Facebook is going to fukk around and open the door for someone else to come in and really make this into an A1 production and really elevate this experience. The platforms already exist too, so we'll see.






