Underground Rapper Sole Calls Out Odd Future, Action Bronson, And Death Gripz

Mad Good Dro

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http://allhiphop.com/2013/11/22/mc-sole-the-return-of-whitenoise/

"People think that the internet has made music more democratic but it doesn’t, blogs only wanna post what will drive traffic, what drives traffic is what’s popular, what’s popular is usually a mini update on something else… with hip-hop it’s even worse, labels do this “ghost A&R” thing like they did with artists like Odd Future, even cats like Action Bronson, Death Gripz, etc. They’ll be signed to a label but no one will know, and they’ll market them like they are underground and fans can’t tell the difference… motherfukkers just sop up whatever is put down in front of them!"
 

FreshAIG

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That's not a diss and he's 100 percent right. Guys like Action Bronson, Joey Badass, etc... all have labels pushing them online, and use blogs as promotion, and treat them like their "authentic underground hip hop acts" when in actuality they all have the same marketing teams pushing them, just using the underground/internet as a means of promotion.

Why you think it's always the same 5 "underground" rap acts that always get promoted on these blog sites. I know y'all don't think it's cause they make the best music
 

Dusty Bake Activate

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Sole is the face of the corny, white pseudointellectual underground mini-movement that was spawned in the late 90's. He's white, fat, lame, from small town suburban middle America, pretentious, semi-racist, has a gay ass high-pitched voice, and whines about everything. fukk him, Anticon, and that whole ilk and their whole fanbase.
 

Amestafuu (Emeritus)

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Lmao okay breh
I know his team. U guys can keep cooking up these theories but I witnessed the come up. They were recording in free studios and just stanning weezy hard. Until J prince made the connect they were not affiliated. Drake and Wayne recorded ransom, man of year on some mutual respect shyt. Ransom being a failed line designed by his boy oliver. Its hilarious this crap y'all conjure up. The true innovator of fake Indy movement is Wiz
 
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