Where's that article about Madonna's writing camp making Whip/nae nae

[b_low_brown]

I swear I read that shyt on here but can't find info on Google

 

[At30wecashout]

I don't think thats what it was. Her company makes songs viral, if I recall. Whip/nae nae was some stupid shyt Silento got off with his label, and a third party
began manufacturing viral videos (I think it was the company associated with Madonna) to make the song seem like a craze and get its buzz up.

It worked.

 

[Kane]

I swear I read that shyt on here but can't find info on Google

Viral Dance Hit "Whip/Nae Nae" Was Manufactured By Madonna-Backed Startup

Is Silentó's "Watch Me (Whip/Nae Nae)" a sham?

The most explosive viral hit of 2015, "Watch Me" seemingly began as an organic Vine dance meme that grew into a cultural touchstone and spawned a music video that has garnered 641 million views in seven months. In truth, the song's viral take-off was largely manufactured by a company called DanceOn that, in the words of Business Insider, is "in the business of creating viral dance hits."

DanceOn, which was co-founded by Madonna, partners with 1,200 dance "influencers" (presumably people like King Imprint) to help their dance videos gain exposure and generate revenue.

In the case of "Watch Me," DanceOn CEO Amanda Taylor approached Silentó for permission to use the song in unofficial dance videos. Silentó agreed; within three months, "Whip/Nae Nae" videos posted by 50 members of DanceOn's network of content creators had driven 250 million views. Taylor estimates that the total mass of "Whip/Nae Nae" videos created in that time span garnered 500 million views.

Fascinating stuff -- capitalism at its finest. Was iHeartMemphis' "Hit the Quan" a DanceOn initiative? Given the pre-existing popularity ofMigos and Quality Control, one doubts that the Dab was a product of DanceOn's behind-the-scenes viral scheming.

You couldn't find this on Google?

I typed in Madonna whip nae nae and this was the first thing that popped up.

 

[b_low_brown]

Viral Dance Hit "Whip/Nae Nae" Was Manufactured By Madonna-Backed Startup

Is Silentó's "Watch Me (Whip/Nae Nae)" a sham?

The most explosive viral hit of 2015, "Watch Me" seemingly began as an organic Vine dance meme that grew into a cultural touchstone and spawned a music video that has garnered 641 million views in seven months. In truth, the song's viral take-off was largely manufactured by a company called DanceOn that, in the words of Business Insider, is "in the business of creating viral dance hits."

DanceOn, which was co-founded by Madonna, partners with 1,200 dance "influencers" (presumably people like King Imprint) to help their dance videos gain exposure and generate revenue.

In the case of "Watch Me," DanceOn CEO Amanda Taylor approached Silentó for permission to use the song in unofficial dance videos. Silentó agreed; within three months, "Whip/Nae Nae" videos posted by 50 members of DanceOn's network of content creators had driven 250 million views. Taylor estimates that the total mass of "Whip/Nae Nae" videos created in that time span garnered 500 million views.

Fascinating stuff -- capitalism at its finest. Was iHeartMemphis' "Hit the Quan" a DanceOn initiative? Given the pre-existing popularity ofMigos and Quality Control, one doubts that the Dab was a product of DanceOn's behind-the-scenes viral scheming.
Click to expand...​

You couldn't find this on Google?

I typed in Madonna whip nae nae and this was the first thing that popped up.

I guess I don't know how to google. Check out what I searched. Shouldn't it have popped up?

 

[Cabbage Patch]

How many other viral videos didnt pop?

Might as well give 4ch*n all credit for creating Chocolate Rain, or Jews credit for 'race music'. Theres a difference between promoting and creating.