In my experience people like this because it has prime in the name. People love status. If people hype it up like it's this amazing thing people will spend money on it.
Lol,where the hell y'all getting your prime rib from? Prime rib is slow cooked for hours just like beef brisket and ribs. The cookie of it is pink. Its not raw. If done even remotely correct should be one of the tastiest meats.
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