Hijo de luna
Superstar
After several business failures, I was struggling to pick myself up from the last one. But I'm excited to get started again. Corporate life is pure agony. And they are putting the pressure on me to get another cert. I have zero interest in growing inside someone else's empire, I'm trying to create my own. Digital Marketing is getting saturated but there is an x-factor;niche.
Digital Marketing is basically online sales. We all know Sales is the lifeblood of any economy. If you know how to sell, you'll never be hungry. To me that's the best skill to have. But this isn't the 1940's, door to door vacuum cleaner selling. Today the sale begins online. Instead of the gift of the gab, its all about SEO, web design, copy-writing, social media management etc. Everyday businesses are getting started, the internet isn't going anywhere anytime soon. Digital Marketing is a $120b industry-Capture 0.0083% of that market and you're a millionaire. Anybody with an internet connection and hustle can get a piece of this pie.
Niche
The industry I work in now was right under my nose the entire time. When we're reviewing customers for a credit line, we look at their online presence. If they appear to be shytty and small, 9/10 their credit line will be shytty and small. Of course that's not the totality of our decision making, but there is a subconscious element that turns you off when something is out of date. My industry is very reliant on sales due to the competition. But its baby-boom/blue-collar so everyone is really behind on tech side and isn't taking advantage of some of the opportunities out there. I don't claim to be an expert on lead generation but I've learned lots of tweaks over the past few years, things that actually work.
So this is my progress thread to hold me accountable. I am going to build a system that works. If I'm on the Coli posting and wasting time then maybe I'm just not hungry enough. Perhaps the WS I work with that sigh when a black person sneezes aren't so bad after all.
January 12th 2019 - Bought a Udemy course on the overview of Digital Marketing and all of the components. I'm going to be subbing the work out but I still need to know enough to be a good Director and save myself headaches. I'm also going to continue my morning routine, wake up 4AM, quick yoga and meditation, start on course work. Devote a minimum of an hour a day on the 5 hr course.
Digital Marketing is basically online sales. We all know Sales is the lifeblood of any economy. If you know how to sell, you'll never be hungry. To me that's the best skill to have. But this isn't the 1940's, door to door vacuum cleaner selling. Today the sale begins online. Instead of the gift of the gab, its all about SEO, web design, copy-writing, social media management etc. Everyday businesses are getting started, the internet isn't going anywhere anytime soon. Digital Marketing is a $120b industry-Capture 0.0083% of that market and you're a millionaire. Anybody with an internet connection and hustle can get a piece of this pie.
Niche
The industry I work in now was right under my nose the entire time. When we're reviewing customers for a credit line, we look at their online presence. If they appear to be shytty and small, 9/10 their credit line will be shytty and small. Of course that's not the totality of our decision making, but there is a subconscious element that turns you off when something is out of date. My industry is very reliant on sales due to the competition. But its baby-boom/blue-collar so everyone is really behind on tech side and isn't taking advantage of some of the opportunities out there. I don't claim to be an expert on lead generation but I've learned lots of tweaks over the past few years, things that actually work.
So this is my progress thread to hold me accountable. I am going to build a system that works. If I'm on the Coli posting and wasting time then maybe I'm just not hungry enough. Perhaps the WS I work with that sigh when a black person sneezes aren't so bad after all.
January 12th 2019 - Bought a Udemy course on the overview of Digital Marketing and all of the components. I'm going to be subbing the work out but I still need to know enough to be a good Director and save myself headaches. I'm also going to continue my morning routine, wake up 4AM, quick yoga and meditation, start on course work. Devote a minimum of an hour a day on the 5 hr course.