Not only is the kid the most over hyped and rated basketball player ive ever witnessed
He's gotta be up there with one of the dumbest motherfukkers I've ever encountered as well
You could always rebrand and redistribute, not shyt on yourself and fukk your company and cult following up
somehow he just managed to make his horribly planned father look like a genius.
Yep. The brand is fine and they could be eating off Melo off the strength of his popularity. So much was riding on Zo and at the end of the day, a lot of these issues are on him being trash two years in a row. On the business side they need people to do specific jobs and not one person doing 70 things.
Delegate and revamp the designs a little. They can find 2 people who can just design and make the shyt look a bit more polished instead of a backyard operation. That’s well within their grasp. They have $ to pay people to do everything. Chop the prices down a little and turn into a lifestyle brand and sign non basketball people. There are influencers out there who would promote them for a couple of bucks.
Melo is very cool with all of these cats he balled against like Bol Bol, Cassius, Shareef, etc and could EASILY have them rocking a tee the same way you see Cassy Athena having pro ballers wearing her basic ass tees.