15 best hip hip roll outs (Its a twitter thread)

Kidd Dibiase

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15. Dreamville Revenge of the Dreamers sessions
14. Method Man and Redman’s “Month of the Man” campaign for ‘Tical’ and ‘Dare Iz a Darkside’ (1994)
13. Travis Scott’s giant golden inflatable head for ‘Astroworld’ (2018)
12. Jeezy debuts with “Snowman” T-shirts for ‘Let’s Get It: Thug Motivation 101’ (2005)
11. Kanye debuts ‘Yeezus’ by projecting “New Slaves” on buildings (2013)
10. Def Jam closes out the millennium with DMX’s ‘... And Then There Was X’ and Jay-Z’s ‘Vol. 3... Life and Times of S. Carter’ (1999)
9. Playboi Carti’s chaotic Instagram-only release schedule for ‘MUSIC’ (2024)
8. Eminem trolls his way to pop stardom for ‘The Marshall Mathers LP’ (2000)
7. Drake and 21 Savage mock traditional media for ‘Her Loss’ rollout (2022)
6. Snoop Dogg uses ‘The Chronic’ momentum to launch ‘Doggystyle’ (1993)
5. Kanye West Debut GOOD Fridays series before ‘My Beautiful Dark Twisted Fantasy’ (2010)
4. 50 Cent steamrolls the streets ahead of ‘Get Rich or Die Tryin’’ (2003)
3. Kanye premieres ‘The Life of Pablo’ at Madison Square Garden (2016)
2. Jay-Z “retires” with ‘The Black Album’ (2003)
1. Kanye West and 50 Cent face off with ‘Graduation’ vs. ‘Curtis’ (2007)
 

Long Live The Kane

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:dahell: Where’s Kendrick orchestrating the Drake battle as the rollout for GNX…nikka is number 1 on every other list ever created, this was the greatest album cycle gimmick of all time
 

Jaguar93

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:wow: The GOOD Fridays rollout for MBDTF
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They’ve got some good ones on here not gonna lie.

The GOOD Friday rollout was PERFECTION. That was a real fun era in Kanye fandom. Maybe the last purely enjoyable rollout he ever managed.

The Revenge of The Dreamers 3 “Golden Ticket” rollout was clever and got people excited

Kanye Vs 50 was MASSIVE. This was when Kanye truly went from a star to a SUPERSTAR.
 

VegetasHairline

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15. Dreamville Revenge of the Dreamers sessions
14. Method Man and Redman’s “Month of the Man” campaign for ‘Tical’ and ‘Dare Iz a Darkside’ (1994)
13. Travis Scott’s giant golden inflatable head for ‘Astroworld’ (2018)
12. Jeezy debuts with “Snowman” T-shirts for ‘Let’s Get It: Thug Motivation 101’ (2005)
11. Kanye debuts ‘Yeezus’ by projecting “New Slaves” on buildings (2013)
10. Def Jam closes out the millennium with DMX’s ‘... And Then There Was X’ and Jay-Z’s ‘Vol. 3... Life and Times of S. Carter’ (1999)
9. Playboi Carti’s chaotic Instagram-only release schedule for ‘MUSIC’ (2024)
8. Eminem trolls his way to pop stardom for ‘The Marshall Mathers LP’ (2000)
7. Drake and 21 Savage mock traditional media for ‘Her Loss’ rollout (2022)
6. Snoop Dogg uses ‘The Chronic’ momentum to launch ‘Doggystyle’ (1993)
5. Kanye West Debut GOOD Fridays series before ‘My Beautiful Dark Twisted Fantasy’ (2010)
4. 50 Cent steamrolls the streets ahead of ‘Get Rich or Die Tryin’’ (2003)
3. Kanye premieres ‘The Life of Pablo’ at Madison Square Garden (2016)
2. Jay-Z “retires” with ‘The Black Album’ (2003)
1. Kanye West and 50 Cent face off with ‘Graduation’ vs. ‘Curtis’ (2007)
Repped :salute:
 

JustCKing

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The MBDTF roll out with Good Fridays should be top 3. TLOP should be lower.

We can't MCHG all we want, but the roll out was Top 5. There was nothing like this where we got a trailer for annalbum debuted during the NBA Finals, little mini trailers leadingnup to the release, scavenger hunt for the lyrics, etc. Flex playing the album when it dropped. The album appearing on Samsung apps. The roll out>>>>> the album itself.

T.I.'s King should be on this list.
 
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