One of the biggest grifts in food industry is the concept of the $10+ burger. Smash burger, what a burger, all a scam.
5 Guys and those places use
ground beef. Full stop. It’s regular ol hamburger meet. You can only differentiate caliber of meat when you’re …not serving ground beef. All that ‘fresh never frozen… from family owned farms…from the cow farms of Guatemalaaa’ don’t mean shyt. To increase quality it needs to be either angus or wagyu. 5 Guys doesn’t even do angus
A place like Fudruckers does (and they’re on their last leg). Sit down restaurants do.Fast casuals typically do not bc the ROI doesn’t add up.
It boggles the mind 5 guys has gotten away with their model this long. People are DUMB