get these nets
Veteran
That's the community's fault. Not some exterior outside force. That was my point. You made it seem as if Black ppl are interested in foolery because that's what's targeted to us.
No, it's targeted to us because it's what we're interested in. That's the conversation that needs to be happening.
The News From BET: After Lott, Very Little
December 17, 2002
Black Entertainment Television made news yesterday when embattled Sen. Trent Lott sat down with the network's lead interviewer, Ed Gordon, to address Lott's recent controversial remarks about fellow Republican Sen. Strom Thurmond.
But just a few days earlier, BET made news of another kind. The Washington-based cable network announced it was eliminating most of its news division, including a nightly public-affairs program hosted by Gordon.
In light of that announcement, last night's journalistic coup struck some African Americans as bittersweet. It also renewed an old criticism of BET: that the network prefers a steady diet of cheap, lowbrow programming -- including suggestive music videos -- to programs that offer substantive news or information.
"Trent Lott knew he could connect with black folks by going on BET," said Mark Anthony Neal, a pop culture critic and an English professor at the State University of New York at Albany. "The irony is, when BET shuts down its news shows in a few months, where will Trent Lott go?"
BET said this month that it would drop "BET Tonight With Ed Gordon," as well as the Sunday night journalist roundtable "Lead Story" and the long-running "Teen Summit." The latter is an award-winning discussion program on which young people talk frankly about such issues as drugs, AIDS, sex and social pressure. It was originated by BET co-founder Sheila Johnson, the former wife of BET's chief executive, Bob Johnson.
The canceled shows are among the few public-affairs programs on national television produced exclusively by and for an African American audience.
"We couldn't find enough advertisers to support them and cover our costs," said Debra Lee, BET's president and chief operating officer. The news shows' ratings, she said, "just don't compare with the other shows we do." Lee estimated that the programs were losing between $3 million and $4 million annually.
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I hear your point, and my point wasn't to blame outsiders or the outlets. The outlets cater to what draws eyeballs, clicks, likes, and ratings.
The general and Black specific news outlets exist for those who seek them out. Other outlets promote fun and games.
