Announcing albums more than 48 hours in advance isn't a good play anymore. People move on before they even hear it, they can consume music everywhere they go so it doesn't even get proper time to be digested before it's like "ok, what's next".
It's crazy how times have changed. Artists could do an album every 2 years, then Jay and TI sort of made it a 1 time a year thing. Now it's like you have to drop something, LP, EP, tape, compilation of loosies etc. every 4-6 months unless you are a top-3 guy.
Good album nonetheless