1. bad analogy, adidas making nmds/ultraboosts in multiple color ways is normal, as it was normal for jordan to drop the 12s in taxi/black and white/bred back in '97 when they drop NEW models
2. this isn't what adidas is doing right now:
the silver streak is gold now and if you rub it, some liberace wings appear
2 years max before they drop the playoff 12s again and with a new gimmick. a year or two ago it was "new leather" and a 50$ increase in price

but the shyt sells so i don't blame them
meanwhile every new shoe they've been designing is dog shyt. vapormax got a dope upper with thick orthopedic plastic platforms for soles.
nikes most hyped shoes are shyt they made 20 years ago, that's the point people making in here
adidas nmds ultraboosts and those water moccasin yeezies didn't exist 5 years ago.