CBS execs want to fire Gayle King/CBS Morning show for being too woke, needing "middle America” appeal, too many LGBT topics, not enough white anchors

Max Power

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The perennially last-place show — once regarded as a cash cow for the beleaguered news division — has seen its ratings plummet to below 2 million in recent months.

In the past three weeks, King and co-hosts Tony Dokoupil and Nate Burleson lost between 20% and 30% of their audience versus last year in the advertiser-coveted 25- to 54-year-old demographic, according to Nielsen.
That's all it is.

If people were tuning in, they wouldn't give a shyt.
 

acri1

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Yall get mad at me for talking about the trans and queer shyt but it’s clear execs think this stuff is bad for business. This is why minorities gotta stop endorsing EVERY issue under the guise of shared struggle or some semblance of unity.

No, they think having black anchors is bad for business.
 

☑︎#VoteDemocrat

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No, they think having black anchors is bad for business.
Well, it might be….:francis: Thats the harsh reality.

Let’s be honest. We’re a minority, and without even a latino voice on the show then the majority white audience feels left out.

Is that right? Well, thats for you to answer. But if you don’t own the platform, then you leave the decisions up to them… :francis:
 

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That's all it is.

If people were tuning in, they wouldn't give a shyt.
read the article. it says the show is profitable, but again… issues and framing of topics drives consumption. CBS sees they’re leaving conservative money on the table and they’re gonna get it.
 

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Seems like Tony has the ear of the head boss. Future show gonna be him. Some blonde chick and they'll let Nate stay cause he played football.
 
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