i've always wondered about message boards..
some people pick a marginal gimmick and execute the hell out of it
others pick a promising high-concept gimmick but barely hit a lick
why is that??
is it about expectations??
similar to how people telegraph their scam to hit the right target audience
Why do Nigerian Scammers Say They are from Nigeria?
http://research.microsoft.com/pubs/167719/whyfromnigeria.pdf
maybe the low-end gimmicks can get over with the "smarks"
while the high-concept gimmicks...
well, the joke is on the person trying to use them
The gimmick got played out a long time ago, all it does is clog up the board with bullshyt now.