ESPNBy Ken Fang on 04/02/2018
The long-awaited ESPN+ over-the-top service will finally launch on April 12.
Announced last year, this will not be a carbon copy of WatchESPN. Instead, ESPN+ will offer content including MLB, NHL, MLS, college sports, boxing, golf, tennis and other events. The monthly cost will be $4.99, and it will be viewable on ESPN.com and within an entirely new ESPN app, presumably available across mobile and other streaming devices.
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However, it still doesn’t get you ESPN, ESPN2, ESPNU, etc. For that, you’ll still need to subscribe through a different TV provider. (If you do that, though, you’ll be able to authenticate and watch the traditional networks within the app.) Through the new ESPN app, subscribers can purchase the MLB.TV, NHL.TV and MLS Direct Kick packages to add to their experience, similar to how Channels work within Amazon Prime.
Think of the app as the hub, with ESPN+ available for the monthly rate, and the other packages all options as well. In theory, the ESPN app then becomes one-stop shopping for your sports streaming. This makes sense from a synergy standpoint, as the streaming company that provides the MLB, NHL, and MLS packages is BAMTech, in which ESPN’s parent company Disney owns a 75% stake.
The long-awaited ESPN+ over-the-top service will finally launch on April 12.
Announced last year, this will not be a carbon copy of WatchESPN. Instead, ESPN+ will offer content including MLB, NHL, MLS, college sports, boxing, golf, tennis and other events. The monthly cost will be $4.99, and it will be viewable on ESPN.com and within an entirely new ESPN app, presumably available across mobile and other streaming devices.
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However, it still doesn’t get you ESPN, ESPN2, ESPNU, etc. For that, you’ll still need to subscribe through a different TV provider. (If you do that, though, you’ll be able to authenticate and watch the traditional networks within the app.) Through the new ESPN app, subscribers can purchase the MLB.TV, NHL.TV and MLS Direct Kick packages to add to their experience, similar to how Channels work within Amazon Prime.
Think of the app as the hub, with ESPN+ available for the monthly rate, and the other packages all options as well. In theory, the ESPN app then becomes one-stop shopping for your sports streaming. This makes sense from a synergy standpoint, as the streaming company that provides the MLB, NHL, and MLS packages is BAMTech, in which ESPN’s parent company Disney owns a 75% stake.


who is really going to pay for this service, most people are fine with following their local teams when it comes to the MLB and the NHL, and no one wants to watch the MLS