Jews and Israel were a curious Trump subtext. Trump’s brutish father was an often vocal anti-Semite. In the split in New York real estate between the Jews and non-Jews, the Trumps were clearly on the lesser side. The Jews were white shoe, and Donald Trump, even more than his father, was perceived as a vulgarian—after all, he put his name on his buildings, quite a déclassé thing to do. (Ironically, this proved to be a significant advance in real estate marketing and, arguably, Trump’s greatest accomplishment as a developer—branding buildings.) But Trump had grown up and built his business in New York, the world’s largest Jewish city. He had made his reputation in the media, that most Jewish of industries, with some keen understanding of media tribal dynamics. His mentor, Roy Cohn, was a demimonde, semiunderworld, tough-guy Jew. He courted other figures he considered “tough-guy Jews” (one of his accolades): Carl Icahn, the billionaire hedge funder; Ike Perlmutter, the billionaire investor who had bought and sold Marvel Comics; Ronald Perelman, the billionaire Revlon chairman; Steven Roth, the New York billionaire real estate tyc00n; and Sheldon Adelson, the billionaire casino magnate. Trump had adopted a sort of 1950s Jewish uncle (tough-guy variety) delivery, with assorted Yiddishisms—Hillary Clinton, he declared, had been “shlonged” in the 2008 primary—helping to give an inarticulate man an unexpected expressiveness. Now his daughter, a de facto First Lady, was, through her conversion, the first Jew in the White House.
The Trump campaign and the White House were constantly supplying off-note messages about Jews, from their equivocal regard for David Duke to their apparent desire to tinker with Holocaust history—or at least tendency to stumble over it. At one point early in the campaign, Trump’s son-in-law, challenged by his own staff at the New York Observer and feeling pressure about his own bona fides, as well as seeking to stand by his father-in-law, wrote an impassioned defense of Trump in an attempt to prove that he was not an anti-Semite. For his efforts, Jared was rebuked by various members of his own family, who clearly seemed worried about both the direction of Trumpism and Jared’s opportunism.
There was also the flirtation with European populism. Whenever possible, Trump seemed to side with and stoke Europe’s rising right, with its anti-Semitic associations, piling on more portent and bad vibes. And then there was Bannon, who had allowed himself to become—through his orchestration of right-wing media themes and stoking of liberal outrage—a winking suggestion of anti-Semitism. It was certainly good right-wing business to annoy liberal Jews.
Kushner, for his part, was the prepped-out social climber who had rebuffed all entreaties in the past to support traditional Jewish organizations. When called upon, the billionaire scion had refused to contribute. Nobody was more perplexed by the sudden rise of Jared Kushner to his new position as Israel’s great protector than U.S. Jewish organizations. Now, the Jewish great and the good, the venerated and the tried, the mandarins and myrmidons, had to pay court to Jared Kushner who until little more than a few minutes ago had truly been a nobody.
For Trump, giving Israel to Kushner was not only a test, it was a Jewish test: the president was singling him out for being Jewish, rewarding him for being Jewish, saddling him with an impossible hurdle for being Jewish—and, too, defaulting to the stereotyping belief in the negotiating powers of Jews. “Henry Kissinger says Jared is going to be the new Henry Kissinger,” Trump said more than once, rather a combined compliment and slur.
Bannon, meanwhile, did not hesitate to ding Kushner on Israel, that peculiar right-wing litmus test. Bannon could bait Jews—globalist, cosmopolitan, Davoscentric liberal Jews like Kushner—because the farther right you were, the more correct you were on Israel. Netanyahu was an old Kushner family friend, but when, in the fall, the Israeli prime minister came to New York to meet with Trump and Kushner, he made a point of seeking out Steve Bannon.
On Israel, Bannon had partnered with Sheldon Adelson, titan of Las Vegas, big-check right-wing contributor, and, in the president’s mind, quite the toughest tough-guy Jew (that is, the richest). Adelson regularly disparaged Kushner’s motives and abilities. The president, to Bannon’s great satisfaction, kept telling his son-in-law, as he strategized on Israel, to check with Sheldon and, hence, Bannon.
Bannon’s effort to grab the stronger-on-Israel label was deeply confounding to Kushner, who had been raised as an Orthodox Jew. His closest lieutenants in the White House, Avi Berkowitz and Josh Raffel, were Orthodox Jews. On Friday afternoons, all Kushner business in the White House stopped before sunset for the Sabbath observance.
For Kushner, Bannon’s right-wing defense of Israel, embraced by Trump, somehow became a jujitsu piece of anti-Semitism aimed directly at him. Bannon seemed determined to make Kushner appear weak and inadequate—a cuck, in alt-right speak.
So Kushner had struck back, bringing into the White House his own tough-guy Jews—Goldman Jews.