McDonalds is trying their damnedest to compete by making burgers like this one, fancily named the 'Steakhouse Sirloin Third Pound Burger' and charging $5 for it...but it's still a 2nd rate McDonalds burger with crappy beef. You can get a Smashburger or something on that level for the same price or a few more bucks.
Them, Burger King, Wendy's, Subway, all these places whose main selling point was that they were the cheapest are going to have to adapt to the new market and raise the quality of their food or die. Right now they're out there looking like dinosaurs.
Those luxury boutique places try to play high lost but a double quarter is still beating at that shyt in high volume than those high end places.
The time you spend driving around trying to get some special burger.
the normal person is like fukk all that and getting Micky d's, tho.
Ever since Micky d's got rid of the transfat.
It has been a completely different experience meal wise.
I admit they lose trying to be priced like the high end places.
They would make more in volume profit wise if their high end burgers were five dollars for the burger, pop & fries.
Yet, when you break down Micky d's price point and profit.
They actually know they have it all in order.
McDonald's is like att.
Tier one and then everyone else.
Yeah, they have those high end places but they don't have the real estate and locations to compete.
Micky d's is a real estate land owner based business.
Those other places don't have the capital.
plus their price point is only high end and offers no diversity and in the long run is just virgin cola to Micky d's who is coke.
In fast food it was over over a long time ago as far as Micky d's is concerned.
Those other places in the long run won't and can't fukk with them arches.
Only people who think this are guys who don't have kids.
Then, only go to corporate lifestyle eateries and have no objectivity to self equate out of their own bubble.
Mixed in with hotshot pr of the high end luxury burger places.
trying to create a marketing footprint to establish themselves.
Art Barr