I wish black people would stop taking these publications serious and recognize them for what they are. There is no "appreciation" from white people when it comes to black artforms, but appropriation and exploitation. It goes all the way back to the days of people like Elvis and Pat Boone who were white artists making a killing from black music in a time where black artists weren't played on the radio. I know black people love to feel included, like we made it somewhere, but it always helps to be suspicious of these entities in the very least. They take so much away and give nothing back. Complex's editor in chief was outed by Ernest Baker after a domestic dispute as a racist who uses the n-word, the majority of the staff is white. IT's basically the continued white washing of hip-hop as a industry and as a culture and musical artform for commercial gain. Like gentrification, hindsight only comes where you can't afford to live in your old neighborhood and it's swamped with white millenials sipping starbucks looking at you like that was NEVER your neighborhood.
That's the mentality they have. They don't care about the culture, they want to colonize it and homogenize it for their consumption and remove black artists from the equation.