That is a deal that they have made with the labels, 70% of their revenue goes to the labels. $10 *12 months* 70 million paying users * 70% ≈ $6b.6 billion in payout![]()
Unless you are saying that both Spotify and the labels are committing large scale fraud by reporting false contracts to the market. Or perhaps that you know better than every major business and industry magazines and my friends that work at both labels and Spotify, that is, maybe you are Ek himself.
If you really are interested you should read some news, perhaps some annual reports and on instead of reading two tweets from 2011 from your favorite rapper.
And he owns the masters for all of it.
. Add to that the dude that created Napster negotiated Spotify's deals with the majors, was on the board and owned a bunch of shares in the company from pretty early on, so he really won in the end.
Cardi broke the same record last week and Kanye will break it in a month. Drake will follow afterwards.
Just a sign of more people streaming music that's all.