sadly this is what happens when you want to get on, no amount of money in the world can change the fact that in his head he envisions himself in the same vein as the rappers hes grown up watching and while you guys might say "well hes russell simmons son" lots of your favorite rappers today have grown up in decent backgrounds and upbringings but lie all day and night about selling bricks on bricks.
at the end of the day sometimes hip hops image can have a negative affect on the psyche of the weak minded, insecure image concious individual, we take the good with the bad in our culture and this is certainley the bad.
we have made it acceptable for liars and infiltrators to bullshyt their way into hood stardom, why should jo jo be any different?