with all the ways music can be heard and go viral these days, you can survive a slow first week and still do well.
not comparing the quality of the music. but doja "only" did 105k first week, and she was at 1.5M by the end of 2021.
the problem is i'm not sure if latto has any other big singles left. if she was gonna go the big energy route, she should have leaned all the way into the pink friday bag and delivered more crossover records.
long-term tho, it's her first effort. get better and try again, fukk it.