Why be shifty and change directions when you don't have to?
Just because LeHairline doesn't cross ppl up and pull up in their faces doesn't mean he's not effective one on one. Being ineffective one on one is when you can't create any type of shot from an iso. Bron can get a good shot from iso virtually anytime he wants, and a layup is always a better shot than a pull-up jumper, even if he does bulldoze his way to the rim. When the league can stop it then you can criticize him for not having an iso game.