M$ and Macroeconomics

[Jax]

STRINGER: What are the options when you got an inferior product in an aggressive marketplace?
LUCAS: Well, if you have a large share of the market, you can buy up the competition.

STRINGER: And if you don't?
LUCAS: Reduce price to increase market share.
STRINGER: That assumes low overhead.
LUCAS: Of course, otherwise, you operate at a loss, and worse, as your prices drop, your product eventually loses consumer credibility.
they can't change the name, can't release new product, so now they're trying to buy IP's and studios. How long do you give the xbox department?

 

[marcuz]

M$ has enough money to ride this out

 

[Jax]

M$ has enough money to ride this out

They can't buy their way out of this with exclusives and limitations to 3rd plats can they? At the end of the day it's about hardware.

 

[Big Blue]

That's not macroeconomics though
We also have to realize that Microsoft is a technology conglomerate. It can take a loss because its efficiently diversified.

 

[Rice N Beans]

As long as Windows is on PCs that division can operate at a loss all they want.

 

[Jax]

That's not macroeconomics though
We also have to realize that Microsoft is a technology conglomerate. It can take a loss because its efficiently diversified.

As long as Windows is on PCs that division can operate at a loss all they want.

teach me how. If they stop generating money, credibility and those fixed costs stay the same or grow as they have to invest, somethings gonna have to change, no matter how much cash you make
Evolution is the next step, but they just released the product

 

[Rekkapryde]

No one wants to keep dead weight around. Xbox is no where close to MS bread and butter. It'll get sooner rather than later.