Having declared U.S. kids clueless about coding, Facebook and Microsoft are now turning their attention to Europe's young 'uns. "As stewards of Europe's future generations," begins the Open Letter to the European Union Ministers for Education signed by Facebook and Microsoft, "you will be all too aware that as early as the age of 7, children reach a critical juncture, when they are learning the core life skills of reading, writing and basic maths. However, to flourish in tomorrow's digital economy and society, they should also be learning to code. And many, sadly, are not." Released at the launch of the European Coding Initiative — aka All You Need is Code! (video) — in conjunction with the EU's Code Week, the letter closes, "As experts in our field, we owe it to Europe's youth to help equip them with the skills they will need to succeed — regardless of where life takes them."