Because Def Jam doesn't give a fukk about the record... what part of that don't you understand?
They haven't sent it to Top 40 Mainstream or Contemporary Urban & the album drops in 34 days... U clearly have no idea how this works because every Single from his 1st Album was sent to 5 or 6 different formats & "Beware" is at 2 with 34 days until the album drops...
They're throwing this nikkas shyt out there because they've stopped caring... he hasn't turned into the star they hoped he would be and that's because he's too focused on getting accepted by the streets like most idiot rappers. There's a reason Wale, Cole, Kendrick & even Asap Rocky are all bigger artists then BS & until he figures that out this album is gonna come out & be forgot about with the quickness...
"Half Of Fame" drops in 34 days with no hit record & no buzz... do you not understand how bad that is or is Big Sean's dikk so far down your throat that its cutting off the oxygen going into your brain?