6/27 Raw TV Ratings - big decline for second Raw after MITB -
June 27: Monday’s Raw scored a 2.21 TV rating, down 10 percent from a 2.44 rating last week.
Looking inside the rating, the demographics fell by double-digit percentages after spiking last week.
Most concerning is males 18-34 falling 19 percent from last week to return to the pre-MITB levels when Raw was stuck in the doldrums.
– Raw’s three hours averaged 3.093 million viewers, down 11 percent from last week.
All three hours were stuck at about the same level down 400,000 viewers from last week’s individual hours.
- First Hour: 3.096 million viewers
- Second Hour: 3.173 million viewers
- Third Hour: 3.011 million viewers (-5.1% from 2H)
It marks 15 consecutive weeks that the third hour has declined from the second hour, although it was not nearly as bad as pre-MITB declines.
Caldwell’s Analysis: There’s a few different ways of looking at the big drop in viewership for the second episode after MITB. (1) WWE has signaled to the audience that Dean Ambrose is a temporary champion until Roman Reigns returns from suspension, hurting some of the hope the audience had for a major shift on top. (2) It doesn’t seem like anything significant will happen between now and Battleground since the main event is set. (3) It’s summer time and Raw feels skippable or in a holding pattern until the Draft and brand split. (4) Raw is just too long.
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WWE Raw rating for the June 27 edition – Pro Wrestling Dot Net
Monday’s WWE Raw scored a 2.21 rating, down from the 2.44 rating the show drew last week. Raw averaged 3.093 million viewers, down from the 3.467 million average from last week.
Powell’s POV: Ouch. WWE bounced back last week without competition from the NBA Finals, but they lost most of the viewers they gained in just one week. The June 29, 2015 edition of Raw delivered a 2.51 rating with 3.462 million viewers.