People throw money out the window all day every day.
Ok I'll put it like this.
Say I'm Yung Problem. Rapper from Indiana.
I have rhymes, but I don't have beats or access to a studio. I do however have $10,000 of my own money that I saved up to put into it.
I pay someone for beats= $250
I pay a studio for studio time= $500
I pay to get 100 CDs printed and pressed professionally with artwork on the CD, a cover, jewel cases, and liner notes= $500-$1000
I pay someone like MP3waxx to promote my music online by doing an e-mail blast to send out to 90,000 radio DJs, DJs, bloggers, publicists, etc.=$2,500-$5,000 for 45-90 days.
I pay someone to shoot, record, edit, and make a video to put on youtube (for free)= $500-$1000
I pay someone to screenprint 100 t-shirts for merch (two color print/CMYK) (to be sold for $15-$20 each)= $500-$1000
I pay someone to make 500 stickers for merch (to be sold for $5 a pop)= $100-$250
I put my mixtape on itunes= however much that costs
I put my mixtape on Datpiff= Free
I put my music on Soundcloud= $25 a month
I put my music on Bandcamp= Free
I pay to open up for Trinidad James and Iggy Azalea at The Brooklyn Bowl= $1,000
At this point, worst case scenario...I have already spent my $10,000 trying to fund my rap career (not counting the monthly fee for SC). Now for a dose of the hardest thing to swallow...REALITY
I play the show, and the crowd wasn't really feeling my like that and I was told by the promoter to cut my set off after the 5th song I play to make way for Lil Buffett (who also paid $1,000 to open for Trinidad James and Iggy Azalea).
At the TJ show, even with my 1,342 facebook friends, 724 twitter followers, 621 youtube subscribers, 500 soundcloud followers, etc...I only manage to sell 10 Cds..= A gain of $100...
a loss of $900!
I only sell 2 t-shirts at the show= A gain of $40...
a loss of $980!
I sold 10 stickers (and was forced to give away 50 during my performance by throwing them in the crowd)= A gain of $50 dollars...
a loss of $200!
After paying Mp3waxx, no stations or DJs pick up my music for their station rotation (why would they when they're controlled by corporations and billboard charts?)=
an indefinite loss of $5,000!
$1,750 went into the actual CD between beats, studio time, and the physical product manufacturing stage. Let's look into how it fares online...
132 Free Dls on Datpiff= No money
2,142 youtube views in a year= No money
125 Free Dls on Bandcamp= No money
20 people DL'd my album/mixtape and donated me 1.00 each (you can set a name your own price option) on bandcamp= $20
40 itunes DLs for 10 each= $400
So, the grand breakdown.
In the time period in which I was trying to 'break through the game as Young Problem...
I have made $600
BUT I have lost $9,400!!