I think its a great album and it lends itself to long hours of replay because like others have said it's for meditating, calming oneself, sleep, or study. The fact that its Andre 3000 of course is going to give it more visibility and he most certainly DID do an entire press run for the album. He specifically said he WANTED to promote it. He did an entire partnership with GQ for the promo with listening events across the country.
Nas for comparison did zero interviews for either Magic 2 or Magic 3. he released Magic 3 at 9pm on a Thursday which means he basically prioritized having the album available for his birthday over sales as he missed out on a full day's worth of streams and downloads counting towards his first week.
Nas for comparison did zero interviews for either Magic 2 or Magic 3. he released Magic 3 at 9pm on a Thursday which means he basically prioritized having the album available for his birthday over sales as he missed out on a full day's worth of streams and downloads counting towards his first week.