Rihanna ANTI is certified platinum

boskey

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Basically Samsung and Rihanna have some deal where they got to be the official sponsor for her tour, and they bought a million albums. Those albums were then downloaded by people --> which led to the sales counting. U2 for example did not count because it was preinstalled on the iPhone. This requires the consumer to actually "go get it." RIAA counts that. It remains to be seen if billboard will. The thing is, she is also #1 on iTunes in 42 different countries outside of that so she's about to eat regardless. People forget that Jay sold another 1.1 million outside of what he gave away with the Samsung deal. That's why Samsung partners with them --> only stars can do this shyt.

So this whole "artist cheating" shyt is not true because most are not big enough to have it work. Unless you think local businesses are about to start copping 20,000 copies of Lil Fofo's album so it can be labeled the "sponsored by Big Rod's Auto Parts." I doubt that.

Same thing I said when Hov tried to pull this: How exactly does Samsung buy 1 Million copies? Do they now own 1 Million CDs? Do they have 1 Million digital files sitting on their hard drive? Of course not...

So at the end of the day its just a sponsorship deal attached to a free album. Basically a mixtape release. No copies are actually being purchased. Just the right to give it away for free...
 

bucks3115

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Basically Samsung and Rihanna have some deal where they got to be the official sponsor for her tour, and they bought a million albums. Those albums were then downloaded by people --> which led to the sales counting. U2 for example did not count because it was preinstalled on the iPhone. This requires the consumer to actually "go get it." RIAA counts that. It remains to be seen if billboard will. The thing is, she is also #1 on iTunes in 42 different countries outside of that so she's about to eat regardless. People forget that Jay sold another 1.1 million outside of what he gave away with the Samsung deal. That's why Samsung partners with them --> only stars can do this shyt.

So this whole "artist cheating" shyt is not true because most are not big enough to have it work. Unless you think local businesses are about to start copping 20,000 copies of Lil Fofo's album so it can be labeled the "sponsored by Big Rod's Auto Parts." I doubt that.

samsung bought 1 million album for jay bcz of the deal , but after jay sold another (normal) million ...
 

No1

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Same thing I said when Hov tried to pull this: How exactly does Samsung buy 1 Million copies? Do they now own 1 Million CDs? Do they have 1 Million digital files sitting on their hard drive? Of course not...

So at the end of the day its just a sponsorship deal attached to a free album. No copies are being purchased. Just the right to give it away for free...
Right. I think the crucial point is whether the consumer wants it. With U2 there was no active motion on the part of the consumer. It was just there. There was nothing to demonstrate that the album was the cause of the purchase of the iPhone. Here, Samsung's app had 1.3 million hits and one million people signed up for Tidal. You have clear evidence. Beiber and One Direction did similar deals.
 

boskey

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Right. I think the crucial point is whether the consumer wants it. With U2 there was no active motion on the part of the consumer. It was just there. There was nothing to demonstrate that the album was the cause of the purchase of the iPhone. Here, Samsung's app had 1.3 million hits and one million people signed up for Tidal. You have clear evidence. Beiber and One Direction did similar deals.
True, good point. But my question is, why don't artists get a plaques for mixtape downloads then? The same "active motion" exists. The only difference is there is no corporation interested in being apart of the marketing. But the same exact listeners are there...
 

Harry B

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Same thing I said when Hov tried to pull this: How exactly does Samsung buy 1 Million copies? Do they now own 1 Million CDs? Do they have 1 Million digital files sitting on their hard drive? Of course not...

So at the end of the day its just a sponsorship deal attached to a free album. Basically a mixtape release. No copies are actually being purchased. Just the right to give it away for free...
They bought a million copies for 5 bucks each, how are no copies being copped? If they have the right ot give away 1 million copies for 5 million bucks?

If a company buys 1000 Bloomberg licences for a million bucks per year, didn't they buy 1000 Bloomberg licences? :what:
RIAA has specific rules for what buying one cd means.
 

Easy-E

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Legendary goal post moving shyt lol
:troll: Come to Roc Nation, everybody goes platinum.


can someone who know the music business explain to me
was it free or everybody paid for it ?
people who had tidal subscription got it for free or nah ?
How you think Jigga got platinum?

The music business, now is; numbers >>> criticism

Is the album any good? Don't matter, it went platinum in a day.

GOAT promotion.
 

Knuckles Red

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I can't help but feel cheated by this whole situation, and I'm not even a Rihanna fan...
 

No1

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True, good point. But my question is, why don't artists get a plaques for mixtape downloads then? The same "active motion" exists. The only difference is there is no corporation interested in being apart of the marketing. But the same exact listeners are there...
That is billboard's argument. So I see your point. But the crucial point is that no copies were purchased with a mixtape. With the album, it had a value, and a purchase price, and it was purchased by Samsung -- which serves as a conduit. They are essentially purchasing it because their audience (consumers) want it. It's like a company buying 1000 new chairs because their employees want it, technically only one party bought it but it was prompted by a larger demand. So they are responding to the demand of one million. So indirectly, the consumer encouraged the purchase. With a mixtape, people are just listening and sampling. There was no price point put on it.
 
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