What he's saying about the direct to consumer and going straight to them is some shyt I've been thinking for a while. For example I never understood why these artists allow datpiff and livemixtapes to just give their mixtapes away for free. Why don't they have their own sites in which they have exclusive domain for a certain period of time in which you can only download it from them? It might be too late to do that now. They've pretty much trained the user to just goto those sites for their content
