It can be cold, but its ok. Randomly had a Valentines Day date with a chick I actually like, likes me and is a very high quality girl. That was me shooting my shot online with a girl I never thought would even be interested. She even said "If you didn't message me I wouldn't have talked to you".
But that was after almost 1 year of dating random chicks with varying degrees of success.
Last girl I went on a date with, I had to block her number as she expected me to reply to her Whatsapp messages IMMEDIATELY otherwise she'll get all pissy. So I just had enough and told her to bounce.
Lots of unreplied messages, lots of one replies and nothing after that, or not replying to texts, shytty dates, etc. But eventually you will find someone you like and will like you back and when it happens hold on to her!