Snoops "give up smoke" ad backfired. CEO fired.

TEH

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....
Was this the CEO?
IMG-9475.webp
 

levitate

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Good product but overpriced.

And based on the inventory levels that I see in Costco and other stores…they over-estimated demand. Had nothing to do with Snoop.
 

beenz

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TheGreatMTB

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it was creative...the problem is that people went 'oh no...Snoop is done smoking"

then after a random pause with no other info Snoop revealed the commercial and people went "Oh, so he's still smoking, he was just doing a promo."

The focus of the marketing campaign was Snoop Dogg and not the product itself, if anything Snoop gained more attention than anything else.
 

Luke Cage

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Smokeless logs or whatever seems like a market for rednecks not snoop fans
 
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