The source?
Disney is hemorrhaging money right now and looking to sell ABC AND ESPN.
Nobody watches ESPN anymore, so ESPN is basically having a chapter 33 sale:
fire all on air talent, and get as many clicks and views as possible in the next 3 months to make their stats look nice.
What's going on in sports today? Nothing?
Stir some shyt up with the one on air talent they got left, then astroturf reddit and boards like this to gin up some views.
Gonna be a lot of this shyt until 2024 hits.
You saw it with Riverboat last week if you were paying attention.
You thought all this WNBA shyt was organic too, I bet.