SCAM 4: PAY TO PLAY (AFTON MANAGEMENT/ENTERTAINMENT)
Scenario: You are a singer, in a band, a rapper, or a dj. You've been promoting your music, working on your music, and working to get gigs. Then, all of a sudden, you get an e-mail from someone who is looking to book shows in your area and think you would be a good fit their ext show! I guess this is a ticket to the big time...right? Exciting...isn't it? You go through with them and they book you for a show. Then, they tell you the details about it.
At this point: After they tell you the details, this is what they want you to do.
- Create a log in with their site to create your "unique profile"
- There, you will activate your "e-tickets" and physical tickets for the show
- These tickets are meant to be sold to 15-20 people. if you sell 25 tickets you get a first choice of set time..
But here's the kicker, the money that you make from selling those tickets goes to AFTON MANAGEMENT/ENTERTAINMENT! So you are basically paying out of your own pocket to play your own show and from that money you will only make a very small amount of it back, the majority of it goes to afton. AFTON does not work with door or bar fees so the only money you make is from ticket sales!
I did a show with afton and it was weird. It was a hip-hop show in a hipster dive bar in Williamsburg that usually has punk and metal bands. No one stays for the whole show. People are only there to see their artists and then they leave when they are done. The "headlining" artist that closed the show literally only had 6 people in the audience (besides me). Since I sold no tickets, I played first AND RECEIVED NO MONEY FOR AN HOUR LONG PERFORMANCE! I was shocked because I've never not been paid for a show I've done.
I was pissed. I'll admit. I e-mailed them about it.. and this was their response...
First of all what the f*ck is this?
I've played many shows in 10 years and they ALL paid cash at the END OF THE SHOW (and that was usually a take of the door and the bar). I've never done any show where they gave me a check weeks after the show...ever!
How did I screw over a venue that was already paid out by AFTON anyways beforehand? The ticket sales went straight to them and not the venue at all! The first thing that their representatives wanted was the ticket money. They don't give a sh!t about live music.
I then presented them with this lovely link I discovered about their lovely company and that was the end of our "business" relationship...
Afton Live Afton Shows Big Time Entertainment Pay-to-Play
This was their response.
At this point, this was the end of any future discussion I would ever have with them.
Afton basically spam e-mails anybody with a soundcloud, twitter, bandcamp, etc from the comfort of their homes in Oregon and have their cronies representatives collect money for shows. THAT'S IT.
NEVER PAY TO PLAY!