The "let's not take this shyt so seriously" AEW news & fukkery thread

mson

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49ers..Braves..Celtics

Key excerpt from the article...

Brandon Thurston of the Wrestlenomics website explains that wrestling’s value is no longer measured solely by the total number of viewers, but by its performance relative to other programming. “The reason why they’re getting huge TV rights fees is because they’re still among the most watched TV programs in a given week,” Thurston states in the book. “If you look at all the TV programs that air each week, what you’ll find is that Smackdown, [AEW] Dynamite [and so forth] all rank really highly – especially in the [key] 18-49 demographic. So it’s really just about the ‘rank’.”

Eric Fleischer, the Senior Director for DTC Research at Warner Bros. Discovery, adds that wrestling’s status as live programming is a key factor for networks. “It’s a no-brainer for me,” he says. “One of the big things right now is that it’s live programming…so you have the benefit of sport, but you have both the ‘safety’ and the scripted excitement of scripted programming.”

Fleischer explains that unlike a traditional sporting event, which could be a blowout, a wrestling show can be structured to deliver consistent engagement. “Pro wrestling has sort of done away with happenstance, and [in that sense], it can really guarantee an exciting live product. So live, I think, is key,” he notes. This makes it ideal for creating “appointment” viewing for networks and streaming services.

Another major benefit, according to Fleischer, is the dedicated and valuable nature of the wrestling fanbase. “The pro wrestling audience is predisposed to supporting the advertisers that support the business,” he says. “The WWE fans do that virtually more than any other fans on the planet.”

He continues, “The pro wrestling fan is also predisposed to just…spending money! One of the reasons why Peacock grew so much is because the WWE fan – who was predisposed to spending $50-plus dollars-a-month on pay-per-views – could then spend $9.99-a-month… Those are really, really valuable consumers.”

Michael Capretta, the former Vice President of Global Research and Insights for WBD, points to the sheer volume of content that wrestling provides. In an era where producing original programming is expensive, wrestling offers a cost-effective solution to fill a network’s schedule year-round.

“Here comes wrestling that’s going to rack up 100 original series hours a year,” Capretta says. “It kind of helps fill gaps in your schedule – and gives your sales team something to sell – every quarter of the year. It’s really attractive…now.”
 

King P

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I love how people bring up Gail Kim's matches with Awesome Kong as a "gotcha" moment for something not being believable :mjlol: All it tells me is people never watched those matches.

People always jump to defend Riho, but she really is the smallest of the women. Some of the other women are short, but have some type of size/build/physique to them. Roxanne is short, but she's thick. Layla Hirsh and Ivy Nile look like human pitbulls. Iyo has tree trunk legs, she looks like she can kick your head off with a roundhouse kick. AJ Lee is ripped, she's got better abs than some of the men.

Meanwhile Riho is not only short, but extremely frail. If you told me she was under 100 pounds, I wouldn't bat an eye. Her and Alexa Bliss are very small to be presented the way they do :manny:
 

Reality Check

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Key excerpt from the article...

Eric Fleischer, the Senior Director for DTC Research at Warner Bros. Discovery, adds that wrestling’s status as live programming is a key factor for networks. “It’s a no-brainer for me,” he says. “One of the big things right now is that it’s live programming…so you have the benefit of sport, but you have both the ‘safety’ and the scripted excitement of scripted programming.”

“Here comes wrestling that’s going to rack up 100 original series hours a year,” Capretta says. “It kind of helps fill gaps in your schedule – and gives your sales team something to sell – every quarter of the year. It’s really attractive…now.”

These are the two big things. Outside of the news, there aren't any primetime TV shows that offer 52 weeks a year of original (and mostly live) content.
 
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