didn’t even have to watch the video
one word:
CAPITALISM
play into people’s insecurties or highlight things in commercials like acne, dark spots, discoloration etc to make women think something’s wrong with them and present a fix it or cover up: make up and CAKE
society does this with skin bleaching as well, white supremacy + capitalism. it’s not as socially acceptable in terms of commercials but in white supremacy it’s engrained subconsciously that dark = bad, white = good.
black = for funerals
white = marriage (happiness)
so it can create insecurity and self esteem issues that can make someone really insecure and have low self esteem and people buy into that shyt
natural human things as well as physical traits, skin tones, etc are presented as “flaws” that need or have a solution to make the establishment money