Press Release
PRESS RELEASE
Video Targeted to urban youth in metro Boston Area
January 24, 2013, Boston, Massachusetts - The Black Mental Health Alliance of Massachusetts (BMHAM) a Boston based mental health advocacy organization released an Anti-Saggy Pants video today, which is running on major television outlets in the Boston market. The video targeted to young urban dwellers in Massachusetts is the brainchild of Dr. Omar Reid, President and Founder of BMHAM says the the video's purpose is to address the growing issue of young men walking in the streets of our communities without regard and respect for themselves and thier community. "For the BMHAM it's a behavioral health issue in our neighborhoods and communities that must be addressed by the entire community." says Dr. Reid.
"The purpose of the video is not to encourage the arrest of young people wearing sagging pants, or to profile African Americans, our purpose is to make them aware that this behavior is not appropriate or acceptable."
"This is just the beginning of our public strategy to encourage parents, schools, police, social service agencies, housing agencies, faith based organizations along with men and women in our community to take a collective stand and tell our young men and boys to pull those pants up," said Reid.
Dr. Reid says he plans to expand running the videos and others anti-saggy pants information into other Massachusetts TV, radio, internet and billboard markets, including Springfield, Brockton, Lawrence and other parts of the state. The group also plans to create giant billboards targeted to the saggy pants trend. Dr. Reid and his BMHAM organization are planning a fundraising campaign to pay for videos and billboards. Like the video, each billboard will feature two male models whose pants are hanging so low their underwear is showing.
Contact the Black Mental Health Alliance at: 857-615-8603
To make donations, send them to:
The Black Mental Health Alliance of Massachusetts, Inc.
PO Box 190781
Boston, MA 02119
These motherfukkers are trying to raise money for this bullshyt
