Why would they be getting "the shyt beat out them"? It's just rap, why would there be a need to get physical? I don't see Kendrick getting the shyt beat out of him for mentioning any of those other grown ass men. Get out of here, you think this shyt is more wrestling than you claim to if that's your train of thought.
No one is saying that the two styles can't co-exist. What I am suggesting is that if Kendrick called out the rappers I mentioned it would be more entertaining IMHO. Fans of Chief Keef etc would be forcefully exposed to Kendrick because it would be getting a ton of buzz and create a greater dialouge among Hip-Hop listeners across the board/genre.
With the same punchline "Trying to make your core fans not want to hear from you nikkas" that would be wild entertaining because it's not like those rappers I mentioned do much for their core fans besides shyt on them anyway.
It would be fun as hell to see all the reactions because all the dudes that Kendrick DID name, he shares their fanbases anyway. Let's be honest here.