There's this thing that Drake does as a songwriter where he emphasizes and magnifies the most fukking mundane shyt that most people don't care to put much attention to, but it's so mundane that it happens to a lot of people (particularly girls, who pick up little things) and thus they find it easy to relate to him. It's something so small, but I figure that's one of the things that makes him relatable to people - particularly those who ain't that deep (shallow is right to be honest). He does lack substance, but in this climate you certainly don't need it to be successful. He got the right cosigns, he had the girls on smash from early (well, most of them anyway - I know girls who can't stand dude), and he gets outstanding production. Simple really. As an emcee........eh.
BTW, I don't like Drake either but strangely, I get his appeal
I think I get what you saying, the miniscule personal petty shyt, like facebook/instagram type bullshyt that only corny people give a fukk about. But they relate to that because it's them, petty and pathetic.
Some girls are dumb as fukk, if Drake was a regular dude he's passed by, HOES though... they flock to anybody with money or fame, look at for instance football/soccer, people used to diss Danny Welbeck for his looks, now he's "bae" so "handsome" lol and all this bullshyt lol. Money makes HOES (not women) turned on, fame makes hoes turned on, it's just the way it is. Look at that Ross line, "it only controls every bytch that's alive" about money, and that's not true about EVERY but dumb hoes certainly, hoes fukk old crusty men if they paper right.
His beats, mm, I'm not sure, his beats aren't THAT dope to me, a little bland, he has some good beats no doubt, I liked Pound Cake and some others, but a lot of his production is a bit bland and samey to me, I've heard his whole catalogue and not many of the beats have REALLY struck with me, where I'm like this beat is fukking ill, he has some decent beats but I've heard dudes have better beats, the production on the new Ghostface album for instance, I like that shyt...
